Master’s in Strategic Communication and Leadership Curriculum

The Basics

Communication as Vocation and Calling (6)

Explore your career opportunities and vocational impulses while working with a professional mentor to individualize your program and develop a sustainable professional growth plan. Then ground your ambition in humility, stewardship and service.

Communication Theory and Worldview (3)

Kurt Lewin said “there is nothing as practical as a good theory.”  Learn what others have already learned as you discover our discipline’s best ideas about how communication works. From the Greeks to the geeks, few topics have been examined so thoroughly.

Communication Research and Application (3)

By understanding and applying communication research findings, you will be prepared to conduct and apply communication research in your academic and professional life.


The Building Blocks

Interpersonal Communication (3)

Learn how communication works when we are up close and personal. The course examines how we interact as friends, lovers, leaders, followers and coworkers.

Writing for results (3)

We asked fifty leading scholars and professionals what you need to succeed and they pretty much all said the same thing: the ability to write clearly, effectively and appropriately. Master the basics as you create messages that are well-crafted and audience-tuned.

Mass Communication, Culture and Technology (3)

What are the challenges and opportunities you face as technologies create new ways to serve people and to oppress them?

Group and Public Communication (3)

Examine how communication impacts group dynamics, conflict, team building, leadership and public presentations.

Advertising and Public relations (3)

How does advertising and public relations work? Or not work? Traditional and nontraditional techniques are explored as you examine both theory and practice.

Communication Ethics and Moral Reasoning (3)

Examine case studies that clarify problems and issues confronting communicators in contemporary culture. The solutions are seldom simple.

Conflict management (3)

Not all conflict can be avoided.  Nor should it.  But most conflict can be managed more effectively and productively.  Learn how to do this.

Communication Leadership (3)

Explore communication styles of effective leaders through an analysis of research and practice. Discover your strengths and work on your weaknesses.


About SAU Online

Since 1873, Spring Arbor University has helped students pursue wisdom by offering an education grounded in the Christian faith. What began as a small elementary and secondary school in the late 1800s has evolved into a premier private Christian university that offers engaging online programs designed to meet the unique needs of busy, working adults. While we’re not the only university to offer online degree programs, our distinction lies in our total commitment to providing educational excellence within a Christ-honoring and supportive online community.

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